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Larry's Blog

Larry's Blog

Monthly Archives: September 2009

The future of ads on social media?

I was on Facebook this weekend and saw an ad that just jumped out at me.  I guess that’s because I often gravitate to ads that promote the benefit of a product instead of a feature, which I’m certain stems from my earlier career as a copywriter.  Despite the famous “more taste—less filling” commercials from years [...]

Belting out a tweet

I came across this unusual use of twitter over the weekend: http://tinyurl.com/l5n7rk. It’s a story that produces a smile, yet it also has an ecommerce application. Get your twitter followers involved by giving them some challenge…maybe to name a new product, write a caption for a photo, or suggest a theme song for your site.

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